The Ducati Panigale V4 has secured its third major international design accolade of the year, claiming the 2025 Good Design Award to complete a clean sweep alongside the iF Design Award and Red Dot Award.
Sponsored by the Chicago Athenaeum, Museum of Architecture and Design, and the European Centre for Architecture, Art, Design and Urban Studies, the Good Design Award is one of the longest-running and most respected honours in the design world. Founded in Chicago in 1950 by Eero Saarinen and Charles and Ray Eames, the award annually recognises excellence in global design.
The win rounds out a hat-trick for Ducati’s flagship superbike. The iF Design Award and Red Dot Award, which are both founded in Germany and considered two of the most prestigious design honours on the planet, had already been claimed by the Panigale V4 this year, making the Good Design Award the final piece of the puzzle.
Now in its seventh generation, the current Panigale V4 represents Ducati’s most refined expression of its racing DNA to date, according to the Italian bikemaker. Its design philosophy centres on integrating aerodynamics and aesthetics into a cohesive whole, drawing inspiration from the iconic 916 while incorporating lessons learned at the sharp end of the Superbike World Championship.
Ducati Strategy and Centro Stile Director Andrea Ferraresi said the recognition reflects the brand’s core approach to motorcycle design. “This recognition validates what it means to design a Ducati: creating motorcycles capable of generating emotions at first sight and delivering on that promise once in motion, thanks to the integration of beauty and technology.”
The triple design award result cements the Panigale V4’s status as one of the most visually celebrated motorcycles in production today.
Spencer has a keen eye for hard news, and does some of his best living on deadline day. He loves more than anything to travel on his Aprilia Tuareg 660, and is adamant that Melbourne Bitter is a world-class lager. He also knows how to operate the big computery thing in the office. By night, Spencer plays guitar with Melbourne punk outfit LOUTS.
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